Year of our Lord 1964 - Muhammad Ali is set to fight heavyweight champ and the most feared man in boxing; Sonny Liston.
Liston is the 8-1 betting favorite to win.
A poll of 46 boxing writers found that 43 are picking Liston to win.
Most experts predicting Ali wouldn't make it more than 3-4 rounds with Liston.
And Ali does something that colors his preparation for the fight with pressure to keep a promise, confidence to believe in his ability and that has the entire world paying attention - he comesout on live television saying;
"I am going to beat Sonny Liston - I AM THE GREATEST."
And he did. (Twice actually)
He utilized a psychological protocol some call "The Muhammad Ali Effect." This protocol adds pressure that forces action, that action creates belief and that belief creates an identity that levels up the proclaimer. Today this is used by performance coaches, fighters, CEO's, musicians, inventors, creators and the list goes on.
"Because I said I would"
Ever heard that sentence? Ever said it?
Turns out there's a reason that sentence is often followed by real world follow through on whatever commitment that individual made, and there's a reason when we hear it we feel a certain amount of respect and admiration for who said it, even if we don't think they should follow through.
What goals do you have for yourself that you're keeping quiet?
Are you keeping those quiet so you have a way out?
Is that way out fueled by hope, or fear?
In the past, have you followed through on those quiet aspirations or kicked them out to "next time", "next year", "SOMEDAY"?
Save this wallpaper. Make a public declaration. Then go fight for it.
Own the pressure, commit to the action. Stop quiet quitting and actually go all in for once in your life, even if the odds are stacked against you, even if you might lose. You're worth the shot. We believe in you if you do.
"Float like a butterfly, sting like a bee."
-GFDD CREW